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Say hello to Montreal’s R&B trio, Adhoc. This “bi-costal R&B monolith” has just put out a new video for their track ‘my city’. The trio is made-up of James Campbell, Juice and Oren.  This track sounds familiar and it certainly fits in well with the slew of of 2016/2017 R&B releases we’ve had. Adhoc make it fresher, somehow. It could be the addition of the great rap, the production, or the Montreal influence which ends up making everything cooler.

Either way, keep it up, Adhoc!

From the group:
“my city” is a bi-coastal r&b roundabout, a must-visit stop on the ex-boyfriend reunion tour. thru the medium of “video,” we depicted the nominal space between a friendly visit and a steam-pressed weekend tryst.”

fun fact 1: our smoke machine broke down on set, and our on site personnel had to start smoking in our direction to create the desired effect. laughter and paranoia ensued. our director said it was the most cigarettes smoked at a shoot (maybe ever!)
fun fact 2: the video includes footage of our first studio, which burned down in a mysterious fire. we didn’t plan for it to be in there, but the lighting was perfect.
“my city” was directed by lou-pascal tremblay, with cinematography by benoit jonesvallée.